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“Why We Invested in SPARK Schools” – By Vineet Bewtra

“Education is the kindling of a flame, not the filling of a vessel.” – Socrates

Most people intuitively know the transformational power of a good education on the lives of individuals and their families. There is now also a host of evidence that shows that improving the quality of education also yields hugely valuable “spillover” benefits for economic growth, communities, and societies. The problem is that raising the quality of education is hard work, and it can take decades to see improvements in student outcomes.

A lot of money and effort has gone into education systems around the world. And while progress has been made, much remains to be done. The quality of education remains too low in too many places. The UN estimates that 250 million children globally cannot read, write, or count well, and one-out-of-five young people have never completed primary school and lack the skills for work. Sadly, the children who would benefit the most from better-quality education—those coming from disadvantaged families—are usually the ones who are least likely to receive it. Unchecked, this can lead to vicious circles of intergenerational poverty and lack of opportunity.

This is why today we are announcing our investment in SPARK Schools, a leading provider of high-quality affordable education in South Africa. SPARK Schools aims to go beyond delivering a marginally better education. The team’s vision is to drive internationally comparable quality of education for the children of families of all incomes, by both growing its own network of schools and also sharing the efficacy and cost-effectiveness of its approaches for the benefit of the larger system.

SPARK Schools is one of the first primary school networks in Africa to use blended learning, an academic instruction approach that combines teacher-led instruction with computer-based adaptive education technology. The combination translates into an individualized experience for each student, tailored to his or her unique learning needs. Additionally, SPARK Schools acknowledges that, at its heart, learning is a human process that involves nurturing both a child’s ability and how they engage with their peers and society. Therefore, SPARK Schools emphasizes these non-cognitive aspects through daily motivational assemblies, sports, and family engagement.

The SPARK Schools team also recognizes the crucial role of teachers. While data-led approaches and personalized learning technologies do play a powerful role, children are not merely vessels that need filling. They are unique flames that need kindling. And teachers are key to this. SPARK Schools invests heavily in their teachers’ ongoing professional development. If you talk to a SPARK Schools teacher, you will probably find yourself talking to someone who is tired at the end of each day but remains excited and enthusiastic. This steadfast dedication is a result of their students—children who are learning and thriving, who are inquisitive and caring, and who serve as the rocket fuel that powers them to be highly effective teachers.

What also differentiates SPARK Schools is its inclusiveness, as they are helping to shatter the long-held perception that quality private school is for only the wealthiest or highest-performing students. School models that are not affordable for poorer families or for the system as a whole, or which work by screening or selecting students on ability, widen the achievement gap. To overcome this, SPARK Schools has built a model that delivers elite-level quality education at a cost-per-learner that comes in at, or below, the benchmarks set by government. So, not only can poorer families afford SPARK Schools, but governments can as well, whether as customers themselves, or by replicating such pedagogic models within their own existing systems.

While SPARK Schools’ model does have the potential to reshape education opportunities throughout South Africa and beyond, the school network knows that it will not—and cannot—do this alone. Transforming an education system with deep challenges and inequities will require support from the wider education sector, society, and the government. But what SPARK Schools can do as one player in this larger movement is to show what is possible—to prove that a self-sustaining business can deliver elite-quality education to the children of home-helpers, receptionists, and traditional professionals. And that is precisely why we invested in SPARK Schools, for they are showing the world that by imaginatively leveraging the power of technology and the power of human beings, it is possible to give more people access to life-changing opportunities that can help them reach their full potential.

SPARK Schools will use its Series B funding of US$9 million/121 million South African Rand to open additional schools in South Africa. The company aims to grow its network from a current eight schools to 20 by 2019, extending its reach to 20,000 students. As impact investors, we look forward to the valuable insights that SPARK Schools’ expansion will yield, helping guide our future investments in effective and equitable education solutions.

To learn more about our firm’s education investments, read Omidyar Network partner and global education lead Amy Klement’s recent piece on Medium


  • Mrembola IDube

    How can we as parents invest in the schools as well. I have confidence and pride in the brand and believe it will grow in bounds and would love to be part of growth, even before you list on the JSE if you ever will

    • SPARK Schools

      Hello Mrembola, we do apologise for responding so late. Thank you very much for this feedback. Unfortunately we do not currently offer any investment opportunities. When we do we will definitely communicate this to SPARK parents. Perhaps consider signing up for a MySchool card, as there is a “SPARK Schools” account for the whole network.

  • Nonjabulo

    Good day,

    I have made application for my son for grade 1 2018. i did a tour today and would like some confirmation or assurance. I read that you offer individualised attention to kids, my concern how do you constantly do it with 32 kids in the class? My son started creche only when he was 4 and has some gaps with his peers because of exposure. Do you think he can function in your school? he has not learnt to read yet, struggling with phonics. i am just worried. i must say the kids I met were happy kids in your school.


    • SPARK Schools

      Hello Nonjabulo, we are glad to hear that you went for a tour at one of our schools. We individualise education through the blended learning model. Scholars spend time each day in the Learning Labs doing online learning. Educators then pull the data from the programmes that they use online to inform how each scholar is performing as an individual. Educators then understand who requires more academic attention, and therefore they can have one-on-one, small group and group learning sessions during the academic day. Many of our scholars struggle to read when they first join SPARK Schools, but due to the blended learning model they are able to progress very effectively at their own pace, due to the combination of dynamic and fun classroom learning with a teacher and the individualisation that online learning allows.

      • Nonjabulo

        Thank you very much for your response. I am at ease.

  • Lucas

    Good day
    I am interested to enrol my kids to Spark school at Centurion. I would like to find out how many student per class? How often do you have a parents meeting?

    • SPARK Schools

      Hell Lucas,

      We are so glad to hear that you would like to enrol your children at SPARK Centurion.
      There are no more than 32 scholars on a class list. Our personalised learning model at SPARK Schools allows for various modalities of learning, where students are able to engage with content independently, with a partner, in groups, in small group guided instruction, as well as in online experiences. This ensures that all scholars receive the academic attention that they require as an individual. There are parent-community meetings each term (4 terms), and there are report-card conferences for each parent each term. School leaders and teachers are happy to meet in scheduled meetings when it is required as well.

  • Galoome

    Good afternoon,

    Thank you so much for the expansion of SPARK schools to the North of Pretoria. I have been struggling with finding alternative schooling in the area and decided I would enrol my son at SPARK Centurion for Grade 1 in 2018 so I’m highly excited about SPARK Theresapark opening in 2018.

    My wish is that you uphold your brand and provide us with the same best teachers and resources as in areas that would have more white demographics than in the North.

    My question is when will the establishment be in place and when will the parents that have enrolled have an opportunity to tour the school and meet the team? Secondly, are there any similarities with your method to the Montessori method?

    • SPARK Schools

      Hello Galoome, we are so glad to hear that you are excited about the announcement of SPARK Theresa Park. The school will have it’s first day of school in January 2018. Please keep following us on Facebook and the website for updates on the first Open Day, which will take place later this year. SPARK Schools offers a personalised learning model where scholars receive the individual academic attention that they require.

      • Galoome

        Thank you so much for your response. Looking forward to our journey with SPARK.

  • Sandra

    Hi, Do you have pre-schools. Do you take 2years Olds?

    • SPARK Schools

      Hello Sandra, unfortunately we do not have pre-schools. Our youngest grade offered is Grade R. Our policy is that Grade R scholars need to be turning 5 years old by 30 June of that year to be enrolled.

  • Emma D

    Have you considered opening up a school in Muizenberg? The last primary school was opened here in 1945, and the population has increased massively since. Hundreds of new housing complexes have gone up, but there has been zero planning for the education of the thousands of kids that these young families bring with them. Parents have money to pay school fees, but there are simply no spaces open for their children in the few already over-subscribed schools. I don’t have any kids yet, but am worried about where I’ll send them when I do – your model seems ideal and sustainable, and would definitely have the support of the community here.

    • SPARK Schools

      Hello Emma, We really appreciate your feedback about the needs of Muizenberg and your interest in our model. Our vision is to open several schools annually across South Africa to increase access to quality education for all. I will share your feedback with the teams responsible for new properties. Thank you!

  • vuyo

    Hi, my kids will be joining Spark Centurion next year and we’re very excited. Do you have more information on extra-curricular activities and associated costs? Also, is there a list of potential transport services I could consider? Thank you

    • SPARK Schools

      Hello Vuyo, welcome to the SPARK Family! The extracurricular activities that will be offered in 2018 will be communicated when school opens in January 2018, so please look out for this information. Regarding any other associated costs you can view information regarding the once off stationery cost and uniform in the Need to Know Guide you should have received. You can view this document at the following link https://www.sparkschools.co.za/wp-content/uploads/2017/09/2018-SPARK-Schools-Need-to-Know-Guide-and-Instructional-Calendar.pdf. Unfortunately SPARK Schools does not endorse any transport companies. Parents who use transport services do organise these outside of the schools. You can view our Facebook page where we do allow transport companies to advertise their services. https://web.facebook.com/SparkSchools/.

  • Stevovo Steven


    My daughter is turning 5 in April 2018. She is currently attending creche in Silverton Pretoria.
    I want to enrol her at your school starting next year ( 2018 ). I will not be able to drop and pick her up as I leave home early and arrive back very late. Do you have learner transport ?

    Thank you

    • SPARK Schools

      Hello Stevovo, unfortunately SPARK Schools does not endorse any transport companies. Parents who use transport services do organise these outside of the schools. You can view our Facebook page where we do allow transport companies to advertise their services. https://web.facebook.com/SparkSchools/.